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The ‘All People Are Tax People’ campaign also includes high impact, culturally relevant media moments, including a 45-second spot in the NFL Super Bowl. By now, if you’re required to pay that dreaded annual fee to Uncle Sam, you’ve probably become somewhat familiar with TurboTax. Basically, it’s an online software that helps you do your taxes all by yourself (but if you’re anything like me, you’ll call your mom a thousand times anyway). Regardless of how you get by, the online service came out with a Super Bowl commercial that’s — well — quite memorable, if you know what I mean. To be completely transparent with all of you, I just can’t seem to get it out of my head. A simple tax return is one that’s filed using IRS Form 1040 only, without having to attach any forms or schedules. Only certain taxpayers are eligible.
Come to TurboTax adverts
If you have a simple tax return, you can file with TurboTax Free Edition, TurboTax Live Assisted Basic, or TurboTax Live Full Service Basic. Free filing is only available in certain products.
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- It also earned the brand a 45% drop in offline conversations—the worst in TotalSocial—and a 14% drop in online conversations as well.
- The “Come to TurboTax” campaign has a total of seven films and will culminate with a spot in the NFL Super Bowl LVII, the brand’s tenth year in The Big Game.
- New York and Tennessee led the multistate investigation with support from the attorneys general of Florida, Illinois, New Jersey, North Carolina, Pennsylvania, Texas, and Washington.
- The 15-second clip offers viewers a sneak peek into what should surely be an entertaining ad.
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Unpopular but Impactful, Super Bowl Ads for TurboTax and Olay Drove Engagement
You paid more than half the cost of maintaining a household for the year. Both you and the qualifying person must have used the home as your main residence for more than half the tax year. You provide the care so you can work or look for work. Small Business Small business tax prep File yourself or with a small business certified tax professional. Finances Spruce A mobile banking app for people who want to be good with money.
© 2023 CNET, a Red Ventures company. Spice up your small talk with the latest tech news, products and reviews. Once again, TurboTax shows us that we shouldn’t be afraid of taxes with this horror movie scene. No, it’s not an axe murderer, it’s just turbotax baby commercial a little dancing stuffed bear. Can I deduct this clarinet as a medical expense? Whether you have tax questions about your clarinet or clown shoes, TurboTax can help with your unique tax situation. Can I write off the WI-FI in my son’s treehouse?